I see numerous repossession companies advertising which skip trace software they use in their office. You see it listed on the front page of websites, you see it on news paper advertisements and you see even on their business cards. To me it would be normal for the actual software companies to advertise to the repossession or investigation industry, but it makes no sense for a repo company to add this to its ads. It’s one thing to say you do skip trace work and you do it well, but I would think that by adding what software you use no matter which one it is kind of downgrades the company in the skip trace arena.
Why is it bad to list what software you use?
First of all even repossession companies that do not do skip trace probably have a skip trace software program just to quickly run an address prior to spending money on gas. Just to do basic skip tracing even without charging for it. It would probably end up saving them a ton of money in gas as so many people move so often today. The thing is that every finance company and bank have a software program as well, they will typically do that basic search for you before sending over the case.
It makes it look like that is what you use to skip trace period which is not really skip tracing, it is running an address or running a basic search. This in no way should be confused with skip tracing a debtor. If a bank or finance company looks at your website and you are advertising that you use such and such software for your skip work, they should automatically know that this company doesn’t do skip trace work any more than the actual bank or finance company does. In fact as stated in a few other articles, some finance companies and banks alike have entire skip trace departments that do much more than run basic searches or comps on debtors.
When a company advertises a specific skip tracing software it makes them look only as good as that particular tool.
Are all skip trace software programs created equal?
I know some of you might be thinking that but this software is much better than that software and I do agree to a certain extent but bottom line any skip trace expert knows that even the best software can only do so much in a true skip trace. It can just be used as a tool to begin the process when many skip trace experts don’t even need any software as there are so many different avenues to take when getting involved in a skip.
It becomes just a normal reaction, a protocol, a case comes in and you run a comp and it feels good to have a few pages of information in front of you that you can scribble on as you move through the steps of skip trace. Are some software programs better than others? Yes, I do believe that some are more up to date and have slightly different sources, in fact some are designated to Private investigators while others are designated to repo firms. Even with the slightly different results, you can rest assure it that your bank or finance company is using the same tools you are. If running a comp on a debtor is as far as you go to skip trace, you may not make it very far in the way of building a reputation of being one of the better skip trace companies around.
What will the banks think about my ads?
Perhaps it is better to list that you utilize state of the art programs in order to keep everything well organized. I remember a couple of our banks asked us to write up emergency plans in case of a natural disaster, how would our files be affected and what safe guards we had in place. In other words, in my mind I would think that a company willing to hire you would be far more interested in an ad that explained how well organized you were and how successful you have been in skip trace work with some references or previous types of work you have completed successfully. Ultimately advertising that you use a certain skip tracing software will probably hurt your chances of getting skip trace work.